Applying to the Incubator
This could be the start of something big!
The AU Incubator was the best place possible to get our feet wet in entrepreneurship. They provided all the tools and resources necessary to take an idea to execution. But more than that, it was the education and mentorship in the AU Incubator that really made it a valuable resource. As first time entrepreneurs, it's stunning just how much you don't know going into the process. The incubator team was always there to answer questions and point us in the right direction. No matter what the future holds, I know that the skills and expertise we learned through the AU Incubator experience will serve us well in business and in life.
Matthias McCoy-Thompson, AgoraVR
Present Your Venture
If your venture is sufficiently developed and fits our criteria for applicants, we'll invite you to present your idea.
What We Look For
We prefer teams that have started initial research to better understand the potential of their idea either through direct experience in a market, through customer interviews, third-party market data or insights from market leaders and influencers. While not required, we find that leadership teams of more than one person usually have a higher degree of success. Here are areas we consider in reviewing applicants.
You understand the customer
The team has defined a target segment and understands what customer problem needs to be addressed.
You have a viable product concept
You are developing a low fidelity prototype for customer feedback.
You know the market
You know the potential size of your market, major competitors in the market and have differentiated your product.
Is your founding team willing to go through the challenges of developing a sustainable business model? Are your team's skills and abilities sufficient to develop a prototype?
Anxious to Learn
Does your team have a desire to learn more about customers and the process to reach them?
Comfortable with Risk
Finally, how comfortable are your founders with the risks and tradeoffs involved in starting a venture?